Up to 10% cashback

Natural freshness that defies performance norms.
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AKT is a premium, natural deodorant brand that has gained the approval of London's West End performers. Founded by Ed Currie and Andy Coxon, the brand was born out of their personal experience in the demanding world of theater. Frustrated by the shortcomings of both antiperspirants and natural deodorants, they embarked on a three-year journey to create a reliable and effective solution. Collaborating with fragrance and cosmetic science experts, they developed the Deodorant Balm, which became the cornerstone of AKT's offerings.

At AKT, efficacy, environmental ethics, and premium fragrances take center stage. The brand prioritizes quality and ensures that all formulations are made in the UK, packaged in vibrant, plastic-free materials. With a strong commitment to sustainability, AKT embraces a natural and plastic-free ethos.

AKT's mission goes beyond creating effective deodorants; it aims to challenge gender stereotypes and foster inclusivity. Their products are gender-free, catering to individuals of all identities. By embracing natural ingredients, plastic-free packaging, and a gender-neutral approach, AKT sets itself apart in the deodorant market, offering a reliable and mindful solution for those seeking high-performance, environmentally friendly products.