Flat 5% cashback

Genuine Style has been trading since 2013 and aims to provide the perfect combination of authentic branded eyewear, great prices, fast delivery and unrivalled levels of service.

Our wide range of desirable brands and products is constantly expanding with new lines and products being added every week, so please sign up to our newsletter to be the first to know about new arrivals and to receive promotional offers throughout the year!

Genuine Style has been trading for over a decade and was formed after we identified a gap in the designer sunglasses market and noticed the increasing demand for premium quality choices. We decided that it would be our mission to create a place where fashion-lovers could find authentic, luxury designer sunglasses all under one roof.

Our entity has grown in popularity both nationally and globally, which has resulted in us expanding our workforce, shipping internationally, and increasing our offering to include hundreds of high-end designer sunglasses.

We understand our customers and know that it isn't always easy to choose a new pair of sunglasses. It takes time and patience to make the decision and sometimes you don't choose the ones you originally thought you would.

Genuine Style strives to make it as simple and hassle-free for customers as possible to match customers to their perfect pair. We are helping them to do this by increasing the ever-growing range of products, adding a handy virtual try on app to our website, offering fast and free delivery, free returns and providing quick and secure payments.