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Lucy founded Bare Kind in 2018 with the aim of offering products that customers love while making a positive impact on the world. Starting with metal straws, t-shirts, and tote bags, the company later focused on creating consciously-made, high-quality socks. With each pair of socks sold, Bare Kind donates 10% of the profits to animal conservation, partnering with exceptional charities dedicated to saving endangered animals.

Bare Kind's socks are manufactured in a family-run factory in Istanbul, known for its commitment to fair labor practices and rigorous audits. The brand has expanded its product range and charity partnerships over time, with designs featuring turtles, orangutans, amur leopards, penguins, and bees. Through their work, Bare Kind has built a community that not only enjoys their comfortable and sustainable socks but also shares knowledge about animals and supports their conservation efforts.

Lucy and the Bare Kind team are proud of the positive impact they have made by combining fashion with philanthropy. They continue to strive towards their mission of saving more endangered animals through their eco-friendly socks, fostering a sense of happiness and fulfillment among customers who know that their purchase contributes to a greater cause. With each pair of socks sold, Bare Kind remains dedicated to spreading awareness, supporting charities, and building a community that believes in the power of small actions to make a significant difference.