We come from a long line of entrepreneurial Kiwis shaped by our unique place, Aotearoa New Zealand, who have an edge that can only come from the edge of the world. Where distance and separation push self-sufficiency and a new way of thinking. It's a DNA that pushes us to brave new ways.
Greig Brebner, our founder and constantly curious character, grew up with his dad's workshop as his playground - the perfect stage to bring his ideas to life.
Greig dreamed of creating a ground-breaking product, the very best of its kind with genuine purpose and heart, that people would grow to love. The idea came to him on the rainy streets of London where he found himself adrift amongst a sea of umbrellas, difficult to navigate through and a source of great frustration for many.